Navigating the home remodeling market requires more than just good instincts—it takes data, strategy, and a strong understanding of the latest franchise trends. As we continue through 2025, shifting economic conditions and changing homeowner preferences are creating new opportunities for entrepreneurs ready to start or diversify their portfolios within the remodeling industry.

Whether you’re a current franchisee or an aspiring business owner, knowing the direction of the market can help you make the most informed decisions regarding your franchise business.

Market Outlook: An Industry Overview

The global remodeling market was valued at $3.5 trillion in 2024. Research indicates the market will reach a new value of $5.2 trillion by 2034, growing at a compound annual growth rate (CAGR) of 3.8% from now until the end of the forecast period.

Much of this growth can be attributed to an increased number of homeowners and the deterioration of the current housing inventory. With limited options for new construction, homeowners are spending their money on refurbishing the home of their dreams instead of buying brand new ones.

According to the National Association of Home Builders, the two most popular home remodeling projects are bathroom and kitchen remodels, followed by whole house renovations. This data helps entrepreneurs identify franchise industry trends, where consumer demand is strongest, and where franchise opportunities like Bath Tune-Up are well-positioned to meet that demand.

Why Bath Tune-Up Stands out in Today’s Market

In an ever-evolving market, Bath Tune-Up remains a steadfast opportunity for entrepreneurs looking to join the remodeling industry. Our brand stands out by staying ahead of the latest franchise trends and combining modern solutions with an easy-to-follow business model.

See what gives Bath Tune-Up a competitive advantage:

  • Diverse services: We offer a range of remodeling options—from bathtub and shower remodels, tub-to-shower conversions—to full scale renovations, while incorporating all of the latest bathroom remodeling trends. We offer both custom designs and curated, designer-selected collections that reduce the overwhelming decision-making process for homeowners.
  • Training and support: Our franchisees benefit from extensive training, including a four-week online pre-training program and a mix of 14-days of virtual and in-person certification training at our Experience Center in Dallas. A personalized Launch Team helps new owners for the first 6 months of their business,  and owners will follow a 12-week guided action plan with a dedicated Regional Operations Manager to stay on track and build momentum.
  • Buying power: Bath Tune-Up franchisees have access to a vetted network of vendors and negotiated pricing. This helps reduce materials costs and can offset inflation-related challenges, potentially improving profit margins.
  • Protected territories: Each of our franchisees is guaranteed a protected territory, starting with approximately 41,000 households. This minimizes internal competition and allows all of our owners an equal chance to grow their business within their market.
  • Strong brand affiliation: As part of Home Franchise Concepts’ family of brands, Bath Tune-Up franchisees benefit from a well-established reputation in the home remodeling industry. Plus, Home Franchise Concepts is backed by a privately owned, $20 billion company, JM Family Enterprises, meaning franchisees can count on long-term stability and brand trust.

Get Started with Bath Tune-Up

While 2025 is proving to be a mixed landscape for the home remodeling industry, franchises like Bath Tune-Up are built to adapt. From consumer-focused service offerings to unmatched franchisee support, we offer an affordable franchise opportunity that embraces new franchise trends.

Inquire now to learn how Bath Tune-Up can help you take advantage of what’s next in the home remodeling industry and how you can be a part of it.

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