7 Advantages of Scaling Your Bathroom Franchise in Today’s Market
You’ve owned your bathroom remodeling business for some time now and expansion is on your mind. The market is primed for growth. In fact, the global bathroom remodeling industry is currently valued at $413 billion and is expected to experience a compound annual growth rate (CAGR) of 3.7%—resulting in a total value of $574.1 billion by 2034.
With the right systems already in place, franchise growth seems like the next logical step. But what are the advantages to expanding your bathroom remodeling franchise in today’s market? We’ve broken down the key reasons to consider growing now:
1. Improved Operational Efficiency
Scaling your operations forces you to refine your systems. Through customer relationship management (CRM) software, project scheduling platforms, and proper supply chain management, you can streamline daily workflows across all of your locations.
Standardizing these processes not only improves consistency between units but also reduces the time spent on repetitive administrative tasks. By creating repeatable systems, you free up time to focus on growth and providing a reliable, high-quality customer experience.
2. Increased Revenue Potential
Every new unit you open represents an additional revenue stream. As demand for your services grows, you can refer customers to your new locations as you take on more territories—expanding your reach, brand visibility, and market share.
Plus, with more units, you’ll have additional opportunities to reduce costs than with just one location. Coordinated marketing campaigns across multiple territories can create a much stronger impact while saving you advertising dollars. Also, consider the economies of scale. Through streamlined operations, shared staffing, and bulk purchases, you’ll reduce your per-unit operating costs and improve overall profitability.
3. Stronger Brand Presence
With more locations comes greater visibility. When you have more storefronts, there’s a greater chance of potential customers noticing your business. As people get accustomed to seeing your brand in more places, you start to build trust with your consumer base.
Additionally, as a multi-location owner, you not only have a stronger presence within your community, but also within the franchise system. Your success can position you as a leader among fellow franchisees, leading to greater collaboration and growth opportunities.
4. Scalable Leadership and Support Systems
Another advantage of expanding from single-unit to multi-unit franchise ownership is the ability to build a structured, scalable business—all with the support of your franchisor.
As you grow, you can develop a team that supports your expanding footprint—whether that’s through appointing regional managers or using communication tools to stay connected across locations. With the right structure in place, you can maintain efficiency while giving each unit the attention it needs.
5. More Strategic Use of Marketing Resources
Once you’ve got your marketing plan developed for one location, you should be able to easily replicate it across all of your units. From local partnerships to limited-time promotions, the ideas you use should be adapted to the needs of your new territory. However, they should still adhere to the initial advertising strategy.
Consider, too, the support you’ll receive from the Home Office of your franchise brand. For example, Bath Tune-Up helps reduce the burden on franchisees by having marketing tools and resources already developed—meaning owners don’t have to create individual campaigns from scratch.
6. Clear KPIs Keep Performance on Track
A key part of franchise growth is monitoring performance across all of your locations. By tracking key performance indicators (KPIs) such as revenue per territory, lead conversion, and customer satisfaction, you get the insights needed to understand what’s working and where you can improve your business. These metrics give you a clear picture of performance by location, helping you identify any operational gaps, replicate successful strategies, and make even smarter investment decisions.
7. Opportunities to Expand Beyond Bathrooms
Once you’ve got bathroom remodeling down, your opportunities for franchise growth only expand. Our Bath Tune-Up franchisees receive support and guidance from the professionals at Home Franchise Concepts—a leader in the home improvement franchise market.
With shared operational systems, vendor relationships, and ongoing support, franchisees can easily expand into other avenues of home remodeling. This allows them to diversify their business portfolio by vertically growing into other remodeling brands, all under the Home Franchise Concepts umbrella.
Expand with Bath Tune-Up
Ready to grow your bathroom remodeling franchise business? Bath Tune-Up may be just the partner for you. With protected territories available nationwide, you can scale your remodeling empire to new markets near you and beyond.
To get started, interested franchise candidates should have a net worth of $200,000 and at least $74,000 in liquid assets. Our initial startup costs range from $109,930 to $173,850, including our franchise fee of $64,950. However, Bath Tune-Up does offer up to $36,000 in-house financing to help qualified franchisees fund their new venture.
To learn more about our bathroom franchise opportunities and how you can grow your remodeling business with Bath Tune-Up, contact us today. Once we’ve received your inquiry, one of our franchise advisors will be in touch with you.